Lead Scoring & Routing
Prioritize your best pipeline.
Combine fit, intent, and engagement signals to score every lead. Auto-route to the right rep before they cool off.
Lead score
A
Acme Inc
92
B
Globex
78
C
Initech
54
Signals we score on
A model that reflects how you actually win
ICP fit
Firmographic and technographic match to your ideal profile.
Buying intent
Bombora + first-party site behavior + hiring signals.
Engagement
Opens, replies, meetings, and product touches.
Custom rules
Layer your own weights on top of our model.
Real-time updates
Scores refresh as new signals arrive.
Team routing
Round-robin, territory, named-account, or capacity-based.
Route in under 2 minutes
Every hot lead reaches the right rep — fast.
Speed-to-lead defines win rate. Prospct routes qualified leads via Slack, email, and CRM in real time.
- SLA timers with automatic escalation
- Round-robin with skip logic for OOO reps
- Named-account overrides for strategic deals
- Full audit log of every routing decision
Lead created
acme.com · Score 92
Routed to Sarah
West territory · 8s SLA
Slack notified
#sales-west
Meeting booked
1m 42s later
Never miss a hot lead again
See how routing + scoring lifts your win rate by 20-40%.